The participants in my recent webinar for the International Association of Business Communicators (IABC) on July 2, 2019, “Delving into the Art of Storytelling in a Business Environment,” asked a lot of important questions. I will answer many of them in this series of blog posts. Question: Where can you find stories if you don’t have something that illustrates the idea you want to communicate? The good news is that stories are everywhere, within … Read More
The participants in my recent webinar for the International Association of Business Communicators (IABC) on July 2, 2019, “Delving into the Art of Storytelling in a Business Environment,” asked a lot of important questions. I will answer many of them in this series of blog posts. Question: Does your story structure work with business stories? In my recent webinar, “Delving into the Art of Storytelling in the Business Environment,” I offered a simple three-act … Read More
The participants in my webinar for the International Association of Business Communicators (IABC) on July 2, 2019, ‘Delving into the Art of Storytelling in the Business Environment,’ asked a lot of important questions. I will answer many of them in this series of blog posts. Question: How can you discern when a story may be too personal or possibly not appropriate for sharing in a business setting? This has a lot to do with … Read More